EFFECTIVE MARKETING FOR SMALL BUSINESSES.
Get Noticed! - Attract New Customers!
Marketing Strategy 101
When small and medium-sized businesses open
for business, high on their priority list is a strong
yet affordable marketing plan which will attract
new customers. Implementing a new marketing
strategy can be costly and time consuming.
Cash flow problems, capital expenditures, or lack
of marketing knowledge are problems some small
and medium-sized businesses face every day. So,
finding an affordable marketing strategy can be
difficult and very confusing.
Rogue Valley Marketing can help you by providing
sage advice and offering reduced costs for local marketing! As a local company designed to provide affordable marketing services, Rogue Valley Marketing focuses on small and medium-sized businesses. Whether it's local SEO, content marketing, website design, mobile design,
QR code management, logo or graphic design, we can help you!
Effective Marketing For Small Businesses
Small businesses, usually, cannot afford the luxury of mistakes when it comes to spending their dollars on services. If a marketing campaign fails, the effects are much more devastating on small businesses than on larger businesses with more discretionary income.
Rogue Valley Marketing works with their clients to create the best possible marketing strategy with the least amount of risk. Our small business marketing campaigns are aimed specifically at obtaining the most targeted traffic so businesses can receive the best possible chances of generating revenue fast.
Since 2006 inbound marketing has been the most effective marketing method for doing business online. Instead of the old outbound marketing methods of buying ads, buying email lists, and praying for leads, inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time.
From a digital marketing standpoint, outbound marketing is viewed as "old" ways of fetching prospects and customers. The outbound marketing term is often used as opposed to inbound marketing and considered as less effective and more intrusive.
"Traditional" outbound marketing techniques are offline marketing techniques - cold calling, direct mail, trade shows, etc. - but also online techniques like display or email via purchased lists. They are techniques where marketers push their messages out and where messages are more intrusive.